Successful Business Research


by PlanningShop with Rhonda Abrams

Straight to the numbers you needFast

You’ve got to have well-researched, verifiable numbers to support your business plan—whether or not you’re seeking funding. But the process of finding that data has been painful (and expensive) until now.

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E-book version is available from VitalSource.


Successful Business Research will take you through the process of gathering critical, totally-customized information and data about your business’s industry, target market, and competition. Harness the often-difficult-to-master power of the nation’s leading public and private data sources, filter it, interpret it, and use it to your business’s advantage.

Key features

  • Step-by-step guide to finding key data about an industry, market, and competition
  • Shows you how to quickly grab the data you need and interpret it
  • Time-saving tips and tricks
  • Techniques to improve the quality of results
  • Includes easy-to-use worksheets to jumpstart the research process
  • Can save you hundreds, even thousands, of dollars in research expenses

Includes the best business resources

  • Business databases
  • State and other government resources
  • Academic reports
  • Media websites
  • Search engines
  • Private research companies

Paperback: 312 pages

MSRP: $29.95

© 2006 PlanningShop



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