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Get Ready, Get Set, Grow

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Start, Run, Grow

7 Growth Opportunity Questions

As you create your travel plans, ask yourself and your team the following 7 questions to help you discover new growth opportunities on the road.

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Define Your Wins

Take the time to define the short- and long-term goals of your business trip. A little pre-planning can lead to big returns!

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Turn One Trip Into Multiple Wins

It can pay to extend your business trip by a day, add one or two strategic to-dos to your agenda, and build your business even more.

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Build Your Local Intelligence

Before arriving at your destination and meeting with customers and prospects, to prepare, do some research and then fill out this worksheet.

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What to Do When You Return

In some ways, the most important part of your trip happens when you return. Track your many leads, sales, and ideas on this worksheet—and then follow up.

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Your High Return on Travel Plan

Before your next business trip, take time to create your a travel plan that will make the most of your travel investment.

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Elevator Pitch

Can you pitch your business in the time it takes to go up 3 floors? This worksheet will help you hone your skills.

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Social Networking Strategies

Like everything in business, social media needs a plan. Use this worksheet to build and bolster your social media presence and impact.

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Retaining Customers

Keeping customers is important to the long-term health of your business. Make a plan for customer retention with this marketing worksheet.

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Design a Business Card and Brochure

Tried-and-true marketing tactics like business cards and brochures may seem old fashioned but the truth is they work.

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Table: Convert Prospects into Customers

You’ve attracted prospects, now build relationships, and turn those prospects into customers.

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Worksheet: Convert Prospects into Customers

Use this worksheet to determine which strategies you'll use to turn prospects into customers.

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Satisfaction Survey

Wondering if your customers think you're doing a good job? Ask them!

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Loyalty Programs

It pays to take care of your best customers. Loyalty programs make customers feel valued and keep them coming back.

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Getting Publicity

Use this worksheet to list newsworthy ideas and to list potential media contacts who cover issues related to your company.

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Instagram star

7 Tips to Make You an Instagram Star

By Rhonda Abrams on January 16, 2019

Get out your pink paint. Or your coral, or yellow, or teal. By the time you finish reading this column, you’re going to be painting one wall of your small business a color that will “pop” on Instagram. Why? Because Instagram is today’s powerhouse social media site for consumer businesses. If you can give customers … Read more »

New Year's resolutions

11 Time-Tested New Year’s Resolutions for Small Business

By Rhonda Abrams on January 2, 2019

Like many small business owners and entrepreneurs, I start each new year with resolutions to improve my business life. Since I document those new year resolutions in my USAToday column, I’m able to go back and reflect on how I’ve done. I dusted off my list from 1999—20 years ago—to see how those resolutions turned … Read more »

Smallbiz Scrooge

Don’t Be A Small Biz Scrooge

By Rhonda Abrams on December 19, 2018

Are you the Scrooge in your small business? Remember  “A Christmas Carol”—Charles Dickens’ tale of a miserly business owner visited by the ghosts of Christmas past, present, and future. Let’s imagine the story with a contemporary small business owner who’s a stingy Scrooge. It’s a blustery Christmas Eve, and you’re Ebby Scrooge, a small business … Read more »