Start small and grow BIG! Learn about bootstrapping in my 5-minute lesson on Google Primer: “Start Small and Grow on Your Own with Bootstrapping.”
We small business owners never seem to have enough hours in the day to complete all the tasks on our to-do lists—developing new products, searching for new customers, training employees, closing the sale. As busy as we are, we also need to keep up with small business and marketing trends—trends that change quickly.
Google Primer, a free app from Google, has developed a number of small business and marketing lessons—each of which you can complete in a manageable five minutes. Each interactive lesson breaks down a small business concept into bite-size pieces. Learn how to get found online, how to create effective email marketing campaigns, how to build an online presence, and much more.
My Google Primer lesson has just gone live: “Start Small and Grow on Your Own with Bootstrapping.”
I’m a big proponent of MVPs, and although I do love baseball, here I’m talking about a minimal viable product—the bare minimum you need to build a viable product or service and get it out the door. The sooner you do that, the sooner you’ll start selling—and bringing in money. You’ll start building your business by making sales rather than searching for money from outside investors.
To take my lesson now, click on this link from your phone: https://www.yourprimer.com/app/en/lesson/bootstrapping
You’ll find lessons from other small business experts too:
- John Jantsch: Foster Customer Relationships to Sell Your Product
- Anita Campbell: Small Business Budgeting: Track, Plan, Prepare
- Ramon Ray: Fight Fatigue and Stress While You Start a New Business
In small business, as in life, always be learning!