Author, entrepreneur, and USA Today columnist, Rhonda Abrams is widely recognized as one of the nation’s foremost experts on small business, entrepreneurship, and business planning. Through her books, writing, and speaking, Rhonda has helped millions of entrepreneurs launch and grow their own businesses. Rhonda writes the weekly small business and entrepreneurship column in USA Today. Her book, Successful Business Plan: Secrets & Strategies is America’s bestselling business plan guide and has sold more than a million copies.

Rhonda’s 19 books on business planning and entrepreneurship have been translated in over 30 languages, adopted by more than 1000 business schools, including 22 of the top 25 Entrepreneurship programs in the US. Among her bestselling books are Six-Week Start-Up, Business Plan in a Day, and Entrepreneurship: A Real-World Approach.

Rhonda not only writes about entrepreneurship; she lives it. She has started four successful companies. Currently, she’s President and Chief Entrepreneur of PlanningShop, a publishing company creating content for small businesses.

Rhonda has been named one of the Top 100 Small Business Influencers every year and was named one of the 100 Most Influential Women in Silicon Valley. She was educated at UCLA and Harvard University. She lives in Palo Alto, California, and her dog, ZuZu, comes to work with her every day.

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Year of the Dog

What the Year of the Dog Holds for Your Small Business

By Rhonda Abrams on February 21, 2018

Gung Hay Fat Choy. That’s the traditional greeting for Chinese New Year—which began on Friday, February 16 with celebrations continuing for two weeks. What does the Chinese New Year mean for your small business? In the Chinese—or Lunar—calendar, each year corresponds with one of the 12 animals in the Chinese zodiac. According to legend, the … Read more »

Ice skating lessons

Small Biz Lessons from Ice Skating

By Rhonda Abrams on February 14, 2018

The Winter Olympics are here, and figure skating is always one of the most popular sports of the games. I know I’m always enthralled watching how athleticism and artistry are combined. When I was just starting my small business, I was an enthusiastic, though not very good, ice skater, and I found there were many … Read more »

Trends 2018

Small Biz Trends for 2018

By Rhonda Abrams on February 12, 2018

You don’t have to be “trendy” to take advantage of emerging trends to help your business grow. Smart small business owners know they need to keep up with social and technological changes to succeed and survive over time. Which trends can your small business benefit from in 2018? Local. The term “local” is hot. Consumers … Read more »

Speaking Engagements

Rhonda is an enthusiastic and entertaining speaker on a wide range of topics in the small business and entrepreneurship realm. She is frequently invited to speak at conferences, corporate meetings and workshops.

Rhonda is available for keynote addresses, focused breakout sessions, panel moderator and one-on-one speed consulting.

For inquires into hiring Rhonda for your next event please contact PlanningShop via email

Rhonda's clients include:

Special Projects

Rhonda and PlanningShop partner with select companies to bring expert advice to small business owners through e-books, interactive guides, social media and more.

If your company is interested in teaming with Rhonda please contact PlanningShop via email

See Recent Project

A few of our past partners include: