If you think your small business should only be focused on profits, think again. The world is changing: customers, employees, communities increasingly expect companies to serve a social good, not just make money. It’s time to start thinking not of just one bottom line, but of a “triple bottom line.” Perhaps no better proof of …
Time to Get Ready for Small Business Saturday
It’s not yet Halloween, but for many small businesses, planning for the holiday season has started in full force. If you own a small business, it’s time to start getting ready for one of the most important days of the year: Small Business Saturday. In all my years working with and writing about small businesses, …
The Best Little Grocery Store in Silicon Valley
At only 24 years of age, newly out of college, Nick Sharma became the owner of a failing small grocery store in the upscale Silicon Valley town of Menlo Park, California. In 11 years, Nick transformed a dusty, tired store into a popular destination for both tech millionaires and neighborhood kids. And he’s landed customers …
5 Ways Your Small Business Can Feel Like Santa
As small business owners, we deserve to feel good about the many contributions we make to our communities year ‘round. We invent new products, create the majority of new jobs, and keep the economy moving. But at this time of year, we often think about ways we as small business owners and employees can give …
