America’s the place where if you dream of starting a business, you should be able to do so, right? If you have the skills and the money, you should be able to make your entrepreneurial dreams come true. But in many states, a former employer can keep you from starting your own business. Crazy, right? …
7 Steps to Finding Your Ideal Customer
Startup Sally. Venture Vic. Paul Pasta. Midlife Mary. These customers are vitally important to my small business. And none of them are real. They’re a few of the “personas” we’ve devised to help us in our product development process. Some of the most important “customers” for your small business may not be real people at …
