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Rhonda’s Blog

Read the latest from small business expert, Rhonda Abrams!

Portrait of happy young woman holding Christmas presents in store

7 Things You Can Do to Support Small Business Right Now

December 3, 2021 //  by Rhonda Abrams

Americans love small business. If you ask them which institution in the country they trust the most, “small business” comes out right on top. We small business people are more trusted than big business, labor, even the church and the military (*). But now, America, it’s time to put your money where your heart is. …

7 Things You Can Do to Support Small Business Right NowRead More

two hands exchanging a small stack of US twenty dollar bills

10 Tips to Ring In More Holiday Cash

November 3, 2021 //  by Rhonda Abrams

If “location, location, location” are the first three rules of real estate, the first three rules of small business money management are “cash, cash, cash.” And if managing cash flow is important any time of year, it’s even more challenging during the critical holiday season. In every business, there’s a lag between money going out …

10 Tips to Ring In More Holiday CashRead More

carpenter wearing a mask sitting at a worktable in his woodshop, looking up information on his laptop

Nine Tips for Small Biz Holiday Success

September 29, 2021 //  by Rhonda Abrams

If I have one message to send to small businesses about preparing for the holidays in 2021, it’s don’t wait. I’m not just talking to you retailers—though you’re the ones I’m sending this message to the loudest. Small businesses in every industry need to think through how they’ll make the most of #Holidays2021. Every year, …

Nine Tips for Small Biz Holiday SuccessRead More

Unsexy Marketing That Works

September 9, 2021 //  by Rhonda Abrams

Hiring a celebrity to be a social influencer. Product placement on a popular TV show. Podcasts. Blogs. There are lots of sexy, fun ways to market your small business. They’ll cost a lot of money. And they probably won’t work. The reality is that for most small businesses, the best types of marketing are unsexy—they’re …

Unsexy Marketing That WorksRead More

Find and Keep Your Best Small Biz Workers

August 25, 2021 //  by Rhonda Abrams

I saw a shocking statistic the other day—one-third of millennials plan to quit their job once the Covid pandemic is no longer an issue. Whoa—that’s a lot of workers who’ll be job-hunting. Some may be employees in your small business. How can you retain your best employees? And, as importantly, is this an opportunity for …

Find and Keep Your Best Small Biz WorkersRead More

four dogs on leashes held by a dog walker

Surviving Amazon and Other Platforms

August 13, 2021 //  by Rhonda Abrams

One of the great promises of the internet for small business was that it was going to eliminate the “middle man”—intermediaries between sellers and customers. Manufacturers could sell directly to end users instead of stores; retailers could stay in touch with customers frequently. All that is true—but what is also true is that the internet …

Surviving Amazon and Other PlatformsRead More

two small business owners sitting at a table in front of a laptop having a meeting

If You Want to Start a Small Business, Read This

July 28, 2021 //  by Rhonda Abrams

America’s the place where if you dream of starting a business, you should be able to do so, right? If you have the skills and the money, you should be able to make your entrepreneurial dreams come true. But in many states, a former employer can keep you from starting your own business. Crazy, right? …

If You Want to Start a Small Business, Read ThisRead More

closeup image of man pumping gas into the tank of his vehicle

9 Ways Your Small Business Can Save on Gas

July 14, 2021 //  by Rhonda Abrams

As Americans hit the road again, gas prices are soaring, and that’s hitting small businesses hard. Demand for gas hit its highest level since 1991, according to AAA, and gas prices have risen by a whopping 40% since the beginning of the year. And prices are going to continue to rise for the foreseeable future. …

9 Ways Your Small Business Can Save on GasRead More

Child Care Is a Small Business Issue

June 16, 2021 //  by Rhonda Abrams

One of the most hotly debated aspects of President Joe Biden’s American Families Plan is the President’s proposal to improve the quality and affordability of childcare and preschool. Now, child care isn’t something that most people would consider a small business issue, and you’ve probably never thought about how child care affects your small business …

Child Care Is a Small Business IssueRead More

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