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COVID-19

What I Would Have Done Differently

October 12, 2020 //  by Rhonda Abrams

“What would you have done differently?” That’s the reasonable question a reader asked me after I outlined the many ways Trump had let the nation—and small businesses—down in his bungled response to the coronavirus. So let me respond… First, let me say that no one would have handled this perfectly—it was after all a novel …

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Biden

What Does A Biden Presidency Look Like For Your Small Business

October 7, 2020 //  by Rhonda Abrams

In the three decades I’ve been advocating for small businesses, there’s never been a more challenging time for small businesses and the self-employed. And we’re far from out of the woods as this pandemic is not yet under control, and the economy is likely to take a long time to recover. We’ve seen how President …

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Trump

If Your Small Business Died, Blame Trump

September 9, 2020 //  by Rhonda Abrams

If your small business died in the last six months, blame Trump. If your small business is suffering, blame Trump. It wasn’t Covid-19. President Trump could have rescued American small businesses, but he didn’t. And this week, he could help save hundreds of thousands more if he took action, but he won’t. I’ve been closely …

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Small business

How Can Your Small Business Survive? These Businesses Show How

August 12, 2020 //  by Rhonda Abrams

“It was an unknown, a big gaping black hole.” That’s how Adele Nasr, the Chief Marketing Officer of electric bicycle maker Aventon described the state of the bike industry in March. “This is really scaring me; it’s going to be terrible,” is how Molly Moon Neitzel, owner of Molly Moon’s Ice Cream, felt after seeing …

How Can Your Small Business Survive? These Businesses Show HowRead More

Mask

Save a Small Business: Wear a Mask

July 29, 2020 //  by Rhonda Abrams

There’s no easy way to say this: America’s small businesses are dying. Small businesses in some industries—retail, restaurant, travel, hospitality—now can be considered an endangered species. If you want to help them survive, if you want your own small business to survive, the most important thing you can do is simple: wear a mask. Wear …

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Credit

Small Businesses Need to Expand Credit Now

July 15, 2020 //  by Rhonda Abrams

Right now, every small business owner needs every dollar they can get their hands on. Whether you currently need money or not, it’s time to improve your credit score and increase your credit limits. Let’s be realistic. Covid-19 didn’t magically disappear with warmer weather and infections are once again on the rise. Consumers won’t return …

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Recession

Seven Steps to Recession-Proof Your Small Business

June 30, 2020 //  by Rhonda Abrams

Blame COVID-19: the US officially entered a recession in February. I suspect that’s not news to you and your small business, as small businesses have been on the front line of this downturn, struggling to survive. In fact, since the shut-down, it’s estimated that over 100,000 small businesses have closed their doors for good. I …

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Survive

Do Something If You Want Your Small Business to Survive

June 17, 2020 //  by Rhonda Abrams

The other day, a local small business owner gave me about a dozen reasons why he wasn’t re-opening his restaurant. Not one of the reasons had to do with health. He complained about costs, worried about being sued, was frustrated with the city, didn’t trust his customers, and on and on. I’m not sure his …

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Small Biz Update: PPP Forgiveness Changes!

June 8, 2020 //  by Rhonda Abrams

FACEBOOK LIVE EVENT THIS WEEK Please join me for my Facebook Live event: Tuesday June 9, 1pm EDT/10am PDT Update on the new rules on PPP forgiveness and strategies to help your business survive. Go here to join or to watch later. And if someone forwarded you this newsletter, you should sign up here. NEW DATE! Tuesday, …

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