It’s “Earth Week,” so it’s time to talk about how you can help protect the environment in your small business. In particular, what are you going to do with all that tech trash you have? If you own a small business, you probably create a whole bunch of tech waste. Look around. I bet you …
Go Green, Make Green: New Leaf Paper
Real-World Case Excerpted from Entrepreneurship: A Real-World Approach, 1st Edition Challenge: Improve the footprint of one of the world’s most environmentally unfriendly industries—paper production Solution: Focus the corporation on solving serious environmental problems rather than on profitability Until 2010, the primary goal of all for-profit corporations had been, well, profit. This is codified in federal and …
Climate Change Is a Small Business Issue
In the aftermath of two huge hurricanes and over 100 immense wildfires in the Western US, as a small business advocate, I can no longer be silent on an issue threatening small business owners—climate change. Climate change is real. It’s disastrous. It’s getting worse. And it’s a danger to small businesses, including yours. Although I was …
Reuse, Recycle, but First Reduce: Patagonia
Excerpted from Entrepreneurship: A Real-World Approach, 2nd Ed, now available Most businesspeople can tell you the goal of a for-profit corporation is, well, profit. But many entrepreneurs have other goals as well, such as improving society, reducing poverty, or protecting the environment. While the term “social entrepreneurship” has become widely used recently, entrepreneurs have been driven …
