For most small businesses, the number one issue is always “How do I make more sales?” With so many customers now turning to online shopping, that’s tougher than it used to be. If you aren’t selling digitally in your small business, what can you do to start—easily and cheaply—making online sales? I want to share …
What Does A Biden Presidency Look Like For Your Small Business
In the three decades I’ve been advocating for small businesses, there’s never been a more challenging time for small businesses and the self-employed. And we’re far from out of the woods as this pandemic is not yet under control, and the economy is likely to take a long time to recover. We’ve seen how President …
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How Your Small Business Can Recover from a Disaster
“The morning started out as any other morning,” said Brian Garrison, owner of Garrison’s Home and Garrison’s Sleeper in Southern Oregon. Within a few hours, two of Garrison’s four stores would burn to the ground in a massive fire that swept through the Rogue Valley on September 9. Fortunately, Garrison and his business are doing …
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If Your Small Business Died, Blame Trump
If your small business died in the last six months, blame Trump. If your small business is suffering, blame Trump. It wasn’t Covid-19. President Trump could have rescued American small businesses, but he didn’t. And this week, he could help save hundreds of thousands more if he took action, but he won’t. I’ve been closely …
Small Business Needs a Healthy Postal Service
An attack on the US Postal Service (USPS) is actually an attack on America’s small businesses. While media attention on cuts by Trump-appointee Postmaster General Louis DeJoy has focused on potential effects on the upcoming election, it’s important to note the effect these reductions will have on the health of our country’s small businesses. Small …
How Can Your Small Business Survive? These Businesses Show How
“It was an unknown, a big gaping black hole.” That’s how Adele Nasr, the Chief Marketing Officer of electric bicycle maker Aventon described the state of the bike industry in March. “This is really scaring me; it’s going to be terrible,” is how Molly Moon Neitzel, owner of Molly Moon’s Ice Cream, felt after seeing …
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Save a Small Business: Wear a Mask
There’s no easy way to say this: America’s small businesses are dying. Small businesses in some industries—retail, restaurant, travel, hospitality—now can be considered an endangered species. If you want to help them survive, if you want your own small business to survive, the most important thing you can do is simple: wear a mask. Wear …
Small Businesses Need to Expand Credit Now
Right now, every small business owner needs every dollar they can get their hands on. Whether you currently need money or not, it’s time to improve your credit score and increase your credit limits. Let’s be realistic. Covid-19 didn’t magically disappear with warmer weather and infections are once again on the rise. Consumers won’t return …
Seven Steps to Recession-Proof Your Small Business
Blame COVID-19: the US officially entered a recession in February. I suspect that’s not news to you and your small business, as small businesses have been on the front line of this downturn, struggling to survive. In fact, since the shut-down, it’s estimated that over 100,000 small businesses have closed their doors for good. I …
