If you own a small business, sooner or later you have to make sales. Some entrepreneurs view the prospect of a sales call with the same fear and loathing as having to face an IRS audit. Even if you have salespeople on your team, some customers—especially big customers and clients—need to see the owner before …
Women Business Owners, Listen Up
March is Women’s History Month, so it’s an appropriate time to explore a question: are women entrepreneurs different from men? Do women small business owners approach businesses differently from men? And what can women entrepreneurs do to get ahead? I’ve worked with entrepreneurs for nearly three decades—both women and men, in small towns and big …
Six Tips to Win in your Small Biz Negotiation
In a negotiation, does the other guy have to lose for you to win? In your small business, you’re going to negotiate many things—prices, deadlines, contract terms. And, unfortunately, you may find yourself in many disputes—with vendors, customers, distributors. When you do, I want you to remember a little mantra I say whenever I’m in …
How to Launch a Small Business Product Now
If you’re a small business owner, how do you launch a new product in a Covid-dominated world? A world where most customers are sitting behind their screens instead of going into stores? That’s the challenge I’m facing right now, as I and my team launch our newest book, The Sh*t’s Hit the Fan: Now What?! …
How Can Your Small Business Survive? These Businesses Show How
“It was an unknown, a big gaping black hole.” That’s how Adele Nasr, the Chief Marketing Officer of electric bicycle maker Aventon described the state of the bike industry in March. “This is really scaring me; it’s going to be terrible,” is how Molly Moon Neitzel, owner of Molly Moon’s Ice Cream, felt after seeing …
How Can Your Small Business Survive? These Businesses Show HowRead More
What Does The Year Of The Rat Mean For Your Small Business?
What does the Year of the Rat hold in store for you and your small business or startup? Chinese New Year began on January 25 and celebrations continue until the Lantern Festival on February 8. While in the Western new year we make resolutions, those who observe the lunar calendar look to Chinese astrology to …
What Does The Year Of The Rat Mean For Your Small Business?Read More
Six Steps To Take Before The End Of The Year In Your Small Business
Yes, I know you’re busy with the holidays in your small business. But you’ve only got a few more days to make the most of 2019. In the waning days of December, you can take a few steps to reduce your taxes, improve your retirement, and feel more secure as you enter 2020. 1. Spend …
Six Steps To Take Before The End Of The Year In Your Small BusinessRead More
Managing Millennials in Your Small Business
Want to succeed in growing your small business? Then one skill you’d be wise to learn is how to manage and motivate millennials. After all, millennials—those born roughly between 1980-2000—are now America’s largest demographic group. While the average age of a small business owner is 50.3 years, many of your employees, not to mention customers, …
Reducing Spam Calls in your Small Business
I get a ton of spam. No, not the processed lunch meat—unsolicited junk phone calls, or robocalls. These junk phone calls scare people into believing they’re in trouble with the IRS or sell them scam-ridden vacation packages. While, as an individual, these spam phone calls are annoying, for a small business, they’re downright expensive. For …
