Every small business owner has good days and bad days, good months and bad months. But how do you know when you’re not just experiencing a temporary downswing but are in serious trouble? Here are seven key danger signs that your business is about to fail and steps you can take to keep your business …
Immigrant Entrepreneurs Your Students Can Look Up To
We’ve been hearing a lot about immigrants in the news lately—first with the election, then with the proposed wall, and now with the travel bans. Many of your students are immigrants themselves or the children of immigrants. After they graduate, they will start businesses—and likely at a high rate. That’s because—aside from you being a …
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Small Businesses Worried About the Economy
Entrepreneurs and small business owners are an optimistic group. They’re bullish on themselves and their own industry. But when it comes to the overall economy, they’re not so upbeat. That’s the conclusion of a new global survey of small companies, “The Future of Business Survey,” being conducted monthly by Facebook and coordinated by the World …
Make Sales, Not Tweets
Our new President, Donald Trump, spends a lot of time on Twitter. He’s tweeted almost 35,000 times and often tweets many times a day. But is all that time on social media well spent? Whether you have one of the world’s largest enterprises to run – let’s say one directly affecting 330 million of your …
Sex Sells. Duh.
Looking for a small business start-up idea? You might want to look to the bedroom. Because, and I know this may shock you, sex sells. Romance has been around since, well, Adam and Eve. Businesses related to romance continue to do well and are increasingly mainstream. This past Valentine’s Day, even Burger King got in …
Darth Vader’s Guide to Small Biz & Net Neutrality
Three days after Donald Trump took office, he named Ajit Pai to be the new Chairman of the Federal Communications Commission (FCC). You probably didn’t take much notice of it. After all, what does the FCC have to do with your small business or startup? As it turns out, the answer is “a whole lot.” …
The Best Wines in America Under $10
Here’s a dilemma most wine drinkers face: you want to buy a good bottle of wine, but you don’t want to spend a fortune. And, if you’re like me, you’d like to help support a fellow small business owner, choosing a pleasurable wine from a small winery at an affordable price. How do you figure …
Secrets of Trade Show Success
Marketing: it’s critical for success in any business, especially small businesses. But every small business has limited resources – both in terms of time and money – to spend on marketing, so make sure your marketing dollars and hours are being spent where they’ll do the most good. Where do I spend most of my …
11 Small Biz Social Media Do’s and Don’ts
Face it, some days you wish social media would just go away so you can get back to running your small business. Sure, you like Facebook for keeping up with family and friends, but what the heck are you supposed to post about your storage unit business? Instagram and Pinterest are great for pretty pictures, …
