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Rhonda’s Blog

Read the latest from small business expert, Rhonda Abrams!

Smallbiz Wellness

Fight Flu Season with Wellness-Enhancing Tips for your Office

November 13, 2017 //  by Rhonda Abrams

Cold and flu season has arrived. And your small business workplace may be the breeding ground for all those germs. For a small business, having a healthy workforce is especially critical. With fewer workers, when even one person is out sick, it’s tough to handle the workload. And healthy workers are more productive. According to …

Fight Flu Season with Wellness-Enhancing Tips for your OfficeRead More

Low-tech Smallbiz

7 Small Biz Low-Tech, No-Tech Secrets

November 8, 2017 //  by Rhonda Abrams

Oh, you think you’re so smart, don’t you? In your small business, you’ve mastered social media. You’re a whiz at Facebook, Instagram, Twitter, LinkedIn, Pinterest, or some other social media platform. Or all of the above. And you don’t just use technology for marketing, you’ve already moved most of your small business applications to the …

7 Small Biz Low-Tech, No-Tech SecretsRead More

Trade Show LastMinute

Last-Minute Trade Show Prep

November 6, 2017 //  by Rhonda Abrams

Yikes! The trade show you’ve signed up to exhibit at is only a week away, and you’re not sure you’re completely ready. Don’t panic. I’m here to help. I’ve teamed up with Staples to help make sure your trade show is a success, no matter how soon it’s coming. What’s a success? You build brand …

Last-Minute Trade Show PrepRead More

Retail

Cracking the Mystery of Retailer Success

November 1, 2017 //  by Rhonda Abrams

“Sometimes, I feel like I’m in a Nancy Drew mystery. I just wish I had her little roadster.” Pam Hammond—owner of Paddington Station, the “eclectic emporium” in Ashland Oregon—certainly seems like a grown-up version of the clever, perky girl sleuth, faced with one challenging dilemma after another. Today’s biggest mystery for small business owners like …

Cracking the Mystery of Retailer SuccessRead More

Trade shows

TRADE SHOW 101

October 26, 2017 //  by Rhonda Abrams

I’m a big believer in trade shows. In my company, we spend the bulk of our marketing dollars exhibiting at trade shows and conferences. So I was delighted when Staples asked me to help Donna Fulmer of Orion Global Solutions prepare to exhibit at the upcoming Smart Hustle Small Business Conference in New York City. …

TRADE SHOW 101Read More

Napa Smallbiz

Delicious Help for Napa Small Business Fire Victims

October 25, 2017 //  by Rhonda Abrams

The California wine country fires are contained. Napa and Sonoma skies are clear and blue. Recovery from the devastating fires will take years—8000 homes and businesses lost, a hundred thousand people displaced, 42 died. If you want to help the victims of these devastating fires, especially small businesses and their employees, you can do something …

Delicious Help for Napa Small Business Fire VictimsRead More

Small Business Saturday

Time to Get Ready for Small Business Saturday

October 18, 2017 //  by Rhonda Abrams

It’s not yet Halloween, but for many small businesses, planning for the holiday season has started in full force. If you own a small business, it’s time to start getting ready for one of the most important days of the year: Small Business Saturday. In all my years working with and writing about small businesses, …

Time to Get Ready for Small Business SaturdayRead More

Confidence

10 Sure-Fire Self-Promotion Tips for Women Small Biz Owners

October 11, 2017 //  by Rhonda Abrams

October is National Women’s Small Business Month, and as a gift to themselves, I want female small business owners and entrepreneurs to give themselves a gift: greater confidence. I want you to give yourself more credit for your accomplishments and learn a critical business skill. I want you to learn how to toot your own …

10 Sure-Fire Self-Promotion Tips for Women Small Biz OwnersRead More

Willows Grocery

The Best Little Grocery Store in Silicon Valley

October 9, 2017 //  by Rhonda Abrams

At only 24 years of age, newly out of college, Nick Sharma became the owner of a failing small grocery store in the upscale Silicon Valley town of Menlo Park, California. In 11 years, Nick transformed a dusty, tired store into a popular destination for both tech millionaires and neighborhood kids. And he’s landed customers …

The Best Little Grocery Store in Silicon ValleyRead More

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