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Rhonda’s Blog

Read the latest from small business expert, Rhonda Abrams!

Small Business Santa

5 Ways Your Small Business Can Feel Like Santa

November 22, 2016 //  by Rhonda Abrams

As small business owners, we deserve to feel good about the many contributions we make to our communities year ‘round. We invent new products, create the majority of new jobs, and keep the economy moving. But at this time of year, we often think about ways we as small business owners and employees can give …

5 Ways Your Small Business Can Feel Like SantaRead More

Holiday Success

Nine Secrets to Small Business Holiday Success

November 16, 2016 //  by Rhonda Abrams

Starting Thanksgiving weekend, holiday shoppers get serious, really serious. There’s Black Friday, Small Business Saturday, and Cyber Monday. And that’s just one weekend. Consumers are expected to spend $655 billion shopping in November and December. That’s a lot of money. How will you make sure your small business gets your piece of the pie during …

Nine Secrets to Small Business Holiday SuccessRead More

Exit Plan

Entrepreneurs, Here’s Your Exit Plan

November 10, 2016 //  by Rhonda Abrams

In light of Donald Trump’s election, are you an American looking for an exit? If so, you’re evidently not alone. Fearing a Donald Trump presidency, online searchers crashed the Canadian immigration site on election night. If you’re an entrepreneur, a small business owner, or investor, I’ve got good news: if you’d like to take up …

Entrepreneurs, Here’s Your Exit PlanRead More

Small Business Saturday

Neighborhoods Rally for Small Business Saturday

November 2, 2016 //  by Rhonda Abrams

Since its founding in 2010, Small Business Saturday has become an American institution. Falling on the Saturday after Thanksgiving – this year it’s November 26 – the day has been embraced by shoppers, small businesses, and neighborhoods nation-wide. Even the President shops locally on Small Business Saturday. Last year, 95 million shoppers spent a whopping …

Neighborhoods Rally for Small Business SaturdayRead More

Reuse, Recycle, but First Reduce: Patagonia

October 26, 2016 //  by Rhonda Abrams

Excerpted from Entrepreneurship: A Real-World Approach, 2nd Ed, now available Most businesspeople can tell you the goal of a for-profit corporation is, well, profit. But many entrepreneurs have other goals as well, such as improving society, reducing poverty, or protecting the environment. While the term “social entrepreneurship” has become widely used recently, entrepreneurs have been driven …

Reuse, Recycle, but First Reduce: PatagoniaRead More

Small Business Parents

Small Business Take Your Parents to Work Day

October 26, 2016 //  by Rhonda Abrams

You’ve probably heard of “Take Your Daughters and Sons to Work Day” — a day when kids get a chance to see what their parents do all day. Well, there’s a new twist on the concept — one a number of small businesses are embracing to help the parents of their employees finally figure out what it …

Small Business Take Your Parents to Work DayRead More

Small Business Scare

8 Things Scarier than Zombies for Small Business

October 19, 2016 //  by Rhonda Abrams

Embezzlement. Losing your biggest customer. Unending debt. For a small business owner, lots of things are scarier than zombies (reappearing October 23 when AMC’s popular series The Walking Dead resumes) or goblins knocking on your door on Halloween. If you’re checking under your bed–or desk–for monsters, here are fearsome things that might threaten your small …

8 Things Scarier than Zombies for Small BusinessRead More

Small Biz Holidays Cash

It’s the Holidays: Do You Know Where Your Cash Is?

October 12, 2016 //  by Rhonda Abrams

If you run a small business, the holidays seem like they’re already here. Yes, I know, it’s not even Halloween, but studies show that about 40% of shoppers begin their holiday shopping before jack-o-lanterns are even lit. For small businesses, the greatest holiday challenge may not be getting shoppers in their door, or finding enough …

It’s the Holidays: Do You Know Where Your Cash Is?Read More

Halloween is Big Business

Get a Piece of the Halloween (Pumpkin) Pie

October 6, 2016 //  by Rhonda Abrams

According the National Retail Federation, Americans will spend a record $8.4 billion this Halloween. The following numbers from the U.S. Census Bureau will help you decide on a product, a target market, a marketing campaign, and more to help your small business get a piece of the Halloween action. Target market 41.2 million The estimated …

Get a Piece of the Halloween (Pumpkin) PieRead More

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