If you run a small business, one thing you always need more of is time. There’s never enough time to deal with all those pesky customers, impossible employees, demanding vendors, new products in development, and all that red tape. Imagine if you had an extra hour every day. Well, I’ve got nine secrets of how …
Instagram Success for Small Biz
Facebook. Twitter. Pinterest. LinkedIn. Phew. You could spend all day on social media, but you’ve got a small business to run. Nevertheless, social media can be a powerful marketing tool. The key: finding the one or two outlets that reach and engage your target market. If you’re in a very visual industry – food, fashion, …
Mom Means Business
“I don’t care who made this mess, just clean it up.” “Say you’re sorry.” “Wear clean underwear; what if you get in an accident and somebody sees it?” You didn’t realize your Mom was giving you great small business advice when she told you to “eat your vegetables,” did you? We all remember sayings and …
7 Secrets of Surviving Online Sellers
Here’s a scene that’s all too familiar to small business retailers. A shopper comes to your store, checks out your products. Perhaps they try something on, or ask you questions about a product. Then they turn to their phone and order that product from an online seller because they can save a buck or two. …
Bookstores Show Small Biz How It’s Done
Independent bookstores are a dying breed, right? Amazon and ebooks killed them, correct? And aren’t all independent small businesses similarly doomed? Well, as Mark Twain might have said, “reports of their death are greatly exaggerated.” Here’s news that’s almost certain to surprise you: independent bookstores are thriving. April 30, Independent Bookstore Day, is right around …
Warriors Can Teach Small Biz a Thing or Two
Want to be a champion in your small business? Take a lesson from the astonishing Golden State Warriors. These three-point dunking basketball phenoms, headed by the eminently-likeable Stephen Curry and Klay Thompson, have just made sports history, beating the single-season NBA wins set by Michael Jordan and the 1996 Chicago Bulls. It’s not just on …
7 Things to Stop Doing in Your Business
If you’re like me in my small business, you’ve got a long list of things you’ve got to do today, this week, this month. You’re overwhelmed. Well, I’m going to help you find more time and become more productive. How? By sharing the seven things you should stop doing in your small business now. When …
5 Keys to Surviving in Retail
If you own a retail small business, you know all about tough competition. First, you had the chains in the mall. Then the big box stores, now online retailers, some who sell below your cost. (How do they do that?) Some customers use your store as a showroom, checking out your products, then ordering online. …
Who’s Got the Best Small Business on TV?
Small business is the second most admired institution in America, yet it’s rare to see small business owners on television. Cops? Sure. Dysfunctional families? Plenty. Even aliens. Small business owners? Not so many. But if you look hard enough, you’ll find a few fun entrepreneurs when you kick back with some popcorn and turn on …
